I had the pleasure of virtually meeting the www.al-sahafa.us Editor-in-chief Ms. Fatina Salaheddine on Twitter, who planned my interview with Rosanna Akhavan. It was a very light and transparent conversation and it felt like I’ve known Rosanna forever!
Its quite detailed and put together in a very lovely way. Read on..
Thank you Fatina and Rosanna for such a lovely interview!
On the 18th of November, Nicole Scherzinger sizzled in a hand-beaded halter neck figure hugging AIISHA couture gown in dark charcoal at the X-Factor UK! She looked like a statue of perfection.. stunning and breath-taking.
This dress will be available this December at Frost Boutique on Al Wasl Square, Dubai - UAE, and requires approximately 2 months for completion when ordered. Nicole certainly sets the standard up high as she constantly steels the show with her fierce sense of fashion at the X Factor.
Nicole Scherzinger posted this photo on her Instagram and Twitter accounts
Thank you Nicole Scherzinger and Laury Smith for the beautiful work!
Coming back to the scene with all strength, Melanie B, former Spice Girls member also known as Scary Spice, spoke about her future plans to Kate Waterhouse. From being a judge on The X Factor Australia to America’s Got Talent, Melanie was inspired to go back to the studio and record her first single after 8 years “For once in my life”.
I was thrilled to see one of my favorite Grey’s Anatomy stars, the gorgeous Camilla Luddington, wearing 9 “I by Aiisha” and “AIISHA” gowns in a beautiful editorial in Regard Magazine. I’ll let you see and judge for yourselves.
I mean isn’t she gorgeous! Thank you Camilla Luddington, Regard Magazine and Style PR for the beautiful coverage.
Its no surprise that I love dressing Raya Abirached and she loves to wear AIISHA. It was also beautiful to see her in one of my cocktail numbers from the I by Aiisha “Mirror” collection we launch showcased last April. Raya accessorized the look with Azza Fahmi jewelry, which I thought was very beautiful and gave the look a fierce effect.
Raya Abirached wears I by Aiisha
Raya Abirached behind the scenes in I by Aiisha
This lady looks beautiful in anything she wears simply because of her character and pure beauty. She’s got a skin complexion that works with a lot of colors and textures and ultimately makes it more fun to dress her.
Christina Aguilera always looks gorgeous, but she exceptionally looked fantastic in the promo of The Voice wearing an I by Aiisha hand-beaded cocktail dress!
There are many powerful voices out there, but Xtina is one that has captured millions of hearts around the world. The Voice returned with its new season on the 23rd of September 2013 on NBC. Judges include Christina Aguilera, Adam Levine, Gee Lo Green and Blake Shelton.
A big thanks for Christina Aguilera and Antonio Esteban.
While I was giving my second collection from my recently launched ready-to-wear line I by Aiisha final finishing touches, my first collection is still harvesting its success in Hollywood!
On the 28th of August, singer and actress Keri Hilson looked gorgeous to perfection with her darker hair, long braids, beautiful gold accessories wearing a long black Dita gown from my I by Aiisha Fall/Winter 2013 collection. Keri kept it simple yet sophisticated.
Keri was beautifully styled by Monica Rose as she arrived to the premiere for the third installment of the science fiction thriller “Riddick”, in which she plays “Shirah” a prisoner opposite action star Vin Diesel.
To tell you more about the Dita dress, this is one of the most special pieces to my heart as it appeals to every woman. You can wear it open back with a long slit with the button loops acting as decorative elements, or you can close them for a more conservative look. The best thing about it is that its so simple and calls for statement accessories. I have made it in beautiful colors like cobalt blue, red, black and off white. I have to say that the Dita dress is the signature dress from I by Aiisha.
Thank you Keri Hilson, Monica Rose and Style PR for a beautiful outcome.
Since we’ve launched our latest high-end ready-to-wear line I by Aiisha with our first collection “Mirror”, the line has been in high demand. I can promise you that soon it will be in the USA in affordable prices – in comparison to our Couture line – yet maintaining the high quality and in most cases, hand crafting.
Ashanti wore a white beaded number from our collection that was praised by many such as Perez Hilton. Vampire Diaries Candice Accola looked amazing in one of my favorite dresses, a cobalt blue cocktail one, that was featured in the latest issue of Nouveau Magazine
Candice Accola wears I by Aiisha
Thank you Candice Accola, Style PR and Novue Magazine for a beautiful image.
At the start of the awards season , it was a beautiful start of my day in Dubai watching the beautiful singer Ashanti wearing an I by Aiisha hand-beaded white dress at the BET Awards 2013 in Los Angeles! Ashanti stepped out in a signature hair bun, white drop earrings and nude shoes.
Perez Hilton considered this an A look for Ashanti:
Ashanti is an American singer-songwriter, record producer and actress. She is most famous for her eponymous debut album, which featured the hit song “Foolish”. Ashantiis a best-selling artist and ended the decade (2000-09) as the third top new R&B artist behind Alicia Keys and Beyonce. She is currently on the list of The Twenty Best Selling Music Singles Since 1990 for her single Foolish for selling 7.2 million copies to-date.
I finally launched my first ever high-end ready-to-wear line I by Aiisha and little did I know it would take the Middle East by storm! Women are hungry for pieces with class and quality for everyday and I’m giving it to them. After realeasing our I by Aiisha video campaign for our collection titled “Mirror” with celebrities Joelle Mardinian, Asma Lmnawar, Mohamad Abuobeid and Arjan Bajwa, it was time to give Dubai a real taste of my new line.
The story of this line is about women’s individuality and evolution. With simplistic lines, statement colours and structured fit, this line suits women with differing needs, backgrounds and tastes. Specifically, the ‘Mirror’ collection reveals the 2 sides of every story and multitude of characters that each person can embody.
Our vision for the brand came to life with support from the Infiniti Centre, part of the Arabian Automobiles Co. A powerful, luxurious and classy brand, these same elements are incorporated within our ‘Mirror’ collection. Months of hard work and planning was facilitated with the cutting edge technology of the Blackberry Z10. Wella Koleston crowned the models and Asma Lmnawar’s hair with trendy hair styles reflected in clean lines of perfection. Revlon was a trendsetter painting the models nails with black French manicure on nude base.
Revlon also touched the models faces and Asma Lmnawar’s with brushes of beauty marking fierce cat eyes on structured nude faces. 5 star catering DISH and Voss water from Norway treated invitees with a refined taste and refreshing water.
Select invitees received their invitations with a special treat that made their hearts beat so fact! A beautiful La Prairie gift bag!
Finally, I wish to thank my partners, press & media, family & friends for their amazing support! I couldn’t have done it without you.