Archive for the ‘P&G’ Category

WIN with Aiisha Ramadan and Camay!!

Wednesday, March 3rd, 2010

What I haven’t told you until now is that Camay and I worked on a beautiful project together, very recently. I was asked to design 5 dresses reflecting the personality of Camay’s five new fragrances; Dejour, Crème Delice, Passion, Parfum and Pink. Each of these scents addresses a certain mood that each of us, women, go through sometimes during the same day!

Dejour

Dejour

Dejour is what reminds me of a fresh breath of air.. a practical morning scent. With that, came an off white satin silk jumper with a cowl neck on the back and a beaded bow on a skin color tulle.

Crème Delice

Crème Delice

Crème Delice is my very favorite! Its smells like vanilla and berries.. its about indulging yourself. For that, I created a lavender chiffon silk dress draped like a Roman goddess CRYSTALLIZED™ – by Swarovski Elements.

Passion

Passion

Passion is sensual and mysterious. I had to select a plum purple dress with a diamond resemblance on the neckline.

Parfum

Parfum

Parfum almost always reminds me of some Princess living in a palace with all of her antique and expensive surrounds. Its vintage! The dress, already won in another competition, was about a fully beaded and CRYSTALLIZED™ –  by Swarovski Elements white/ pink bolero with a gathered tulle skirt. It was a modern look for a vintage spirit.

Pink

Pink

Pink says it all. Young, trendy, fun loving gal! Out of that, came my favorite just above the knee dress made of light salmon/ baby pink dress with CRYSTALLIZED™ –  by Swarovski Elements Ruffles and a bow on the neckline. Just like the rest of the dresses, it was made with great care but is indeed the closest to my heart.

Hellwafashion is running a competition this month that gives you the chance to win this dress – it’s a UK 10.

All you have to do is to visit: http://www.hellwafashion.com/ send photos of yourself in either “your favorite fun piece” or “wearing something pink” to reflect the Pink’s spirit, and tell them why you love your outfit.

For Terms & Conditions, please visit: http://bit.ly/YKTGr

Keep an eye on my blog for another competition coming soon, that will give you the chance to win one of my lovely dresses.

Hint: De-construct the dress by wearing a waisted jacket and boots. You may also add to it a belt. Be creative!

De-constructed Pink

De-constructed Pink

Valentine’s Day Premiere Screening

Wednesday, February 10th, 2010
Valentine's Day Poster

Valentine's Day Poster

I don’t usually write about events I attend, but the fact that Olay and Warner Brothers invited us to the first screening of the movie Valentine’s Day, just few days before the famous occasion is  pretty exciting on its own. The movie was from the same spirit of Love Actually, and have a star studded line-up of Hollywood actors and actresses, of which, my very favorite Julia Roberts and her very short – yet moving role.

Its a nice movie, made me laugh several times. Watch it when you just want to relax.

On the red carpet, Olay Regenerist Micro-Scultpting Cream team greeted us with a skin analysis – which revealed pretty interesting information for me, samples and a whole load of fashionistas.

The thing about aging creams is that you don’t need to wait till you age for you to try to reconstruct the damage. In fact, attack aging before it attacks you. In other words, delay it.

So thanks Olay!

Oh! and Happy Valentine’s Day…

Olay Regenerist is in stores, the movie opens this weekend.

Hellwafashion.com was at the event, and she had it covered in pictures.

About the Love Affair

Wednesday, December 23rd, 2009

“Aiisha’s Love Affair show took me on a magical and unimaginable journey. I was so taken by Aiisha’s unique talent, her amazing designs, the use of color and overall story telling brought to life through the beautiful models chosen for the show. This was a prefect story that instantly made me fall in love with Aiisha’s collection and her show on Ice.”

Monica Moghab, Brand PR Beauty Manager, Procter & Gamble (Arabian Peninsula)

Keeping my personal relation with Aiisha aside,i was very proud of her as a Dubai-based designer for having gone hand in hand with Victoria Cazal in order to achieve ”LOVE AFFAIR”
the designs were a true reflection of Aisha’s personality : sophisticated and yet very simple

Graziella Kamel, Dubai TV Presenter
I’m really honoured to attend you latest fashion show, practically speaking, i can find the right word to describe what i felt and what i saw …

that’s not a fashion show! it was much bigger than that, it was a tremendous event were beauty and feelings and art worked hand in hand and showed every one the new concept and methods of fashion but in Aiisha’s way!

this event broke all the records that you had before, its a milestone for your next moves and i’m more than sure that you will surprise everyone .

this not a complement and i’m not over exaggerating  .. that’s simply what i felt. and as i always use to tell you before since we were kids.. a brilliant future is waiting for u AIISHA !!

Wassim Najjar, A Childhood friend