Lebanese Singer YARA wears AIISHA

Seeing famous singer Yara wearing our own AIISHA dress from our latest collection Le Pouvoir de la Poudre was a beautiful result to meeting Yara herself and styling her with few of our pieces.

Yara is a famous Lebanese singer known for her beautiful voice, classiness and her beautiful way of singing the Khaleeji accent. When you listen to her, you get addicted to her sweet and perfect voice.

Below Yara wears AIISHA on the cover of top magazine Kul Al Usra.

Singer Yara wears AIISHA

As she became the face of Braun and came to Dubai to meet the press, we styled Yara in a few outfits that fit her like a glove and complimented her personality. Yara is well known for being more conservative than many other singers and she truly is a Class symbol!

Yara also looked flawless in this AIISHA champaign kaftan – available at Studio 8

Yara wears an AIISHA kaftan

Yara lands her second cover, Ara Magazine, wearing AIISHA! Her makeup looked beautifuly done by Samira Olfat and her hair was beautifully styled by Khaled Kahel and Massimiliano Luca using Braun Satin Hair 7 Curler.

Singer Yara wearins AIISHA

In Dubai, UAE, this collection is available exclusively in Dubai at Frost Boutique, Palmstrip Center, Jumeirah Beach Road.
This is one of my favorite songs for Yara:
Thank you Yara for looking like a piece of art in our AIISHA collection!

Aiisha in Grazia Magazine.. The birth of a new project

Just before I left to Paris 6 weeks ago, Grazia Magazine supplied me amongst few other designers with a straight forward Little Black Dress from H&M worth 49 Dhs (13 USD) to transform for under 100 Dhs (27 USD) worth of materials.

I love changing existing designs. Since I was young, I used to get basic garments such as a denim pair of jeans and have it altered to fit me and my out of proportion hips. I also love playing around with my dresses, adding trims to them and maneuvering their lengths.

I had about 1 week to get the work done just before I left and get the photoshoot done with me wearing the dress.

I split my my thinking into 3:

- What suits Aiisha’s rounded figure

- Material used has to be under 100 Dhs (27 USD)

- The work I’ll propose shouldn’t take more than 5 days.

I hated the neckline of the given black dress. It was rounded in a funny way where it was neither revealing nor high and elegant, so I changed it. I added some tulle flowers with pearls and black crystals from SWAROVSKI ELEMENTS to accentuate my shoulders. Finally, I draped a piece of black jersey around the lower hips in order to make my waist appear smaller. I kept it short from the front to show more of my Manolo’s. I generally went for the rock chic appeal and it rocked!

Before and After…

The Little Black Dress BEFORE and AFTER..

Front and Back after makeover


My days were crazy as I was on my way to attending the Paris Fashion Week and my entire schedule for the past few weeks was jammed. My makeup prior the photoshoot took literally 20 minutes and my hair took a similar time and looked so beautiful and fresh. I used my Braun Satin Hair 7 Airstyler with IONTEC. You remember my Braun brush with the IONTEC technology? It’s basically my every day brush to make my hair healthier. Braun answered my prayers and made a styling brush with the same technology.

It releases heat in a gentle way. Whereas in most of the salons, I have to constantly ask the hair stylist to keep the blow dryer away from my hair as it kills it. On the other hand, my new favorite Braun gadget provides me style and care at home in less than half an hour!

Here’s Grazia photoshoot results:

LBD project by Grazia Magazine ME 1

LBD project by Grazia Magazine ME 2

Thank you Grazia for the beautiful shoot (especially Elaine Greenshields) & thank you Braun for taking care of my hair!

On a separate note, I’ve been thinking for a very long time to dedicate part of a my blog for the dress makeover project where you may send me your used or, preferably, new clothes along with your budget to change them for you. The changes may be major or minor.

Its still an idea as I’m very busy and my atelier is usually over swamped. Having said that, I’d like to give it a try. So feel free to contact me anytime you’d like to experiment with your clothes.

Ana Zahra Photoshoot & Joelle Mardinian wears Aiisha

Prior to launching www.anazahra.com, the team that is entirely made of women (not to mention gorgeous ones) gathered for a photoshoot at the Villa Rotana hotel on Sheikh Zaid Road, Dubai.

As previously mentioned, this blog is in Arabic and it covers almost all aspects of a woman’s lifestyle. I contribute to this site and my section is about my fashion diaries in a very personal way. If you don’t read Arabic, feel free to use Google Translate http://translate.google.com/. I’m sure somethings might not make sense, but you’ll get the point.

So far, I hear that my diaries (which can get personal)  are the most popular.. Ironically.

Here are some of my favorite pictures from the photoshoot

Aiisha Ramadan for www.anazahra.com

Aiisha Ramadan for www.anazahra.com

The Team - for www.anazahra.com

From Top Left to Right: Noora Al Ibrahimi, Nawal Al Ali, Aiisha Ramadan, Asmaa Mohamed,Ola Khseiroof
From Bottom Left to Right: Joelle Mardinian, Zoya Sakr, Nahida of Love & Label
In this photo, Joelle Mardinian, the very famous makeup artist and TV presenter on MBC TV, is wearing an Aiisha Ramadan golden one-shoulder fully beaded short dress from the Love Affair collection. This dress took 99 hours to make and the result is worth every bit. The golden shade worked so well with Joelle’s golden skin. Also, Joelle was about 7 or 8 months pregnant and the dress (due to its bubbly hem effect), hid the tummy and revealed the best parts of Joelle, which is practically everything else.
Thank you Ana Zahra, and thank you Joelle for making me proud.
Credits 2010
Photographer: Hikmat Wehbe
Art Director: Julia Purcaru
Hotel: Villa Rotana Hotel, Dubai
Copyright: www.anazahra.com

Aiisha in Style Arabia

This is one of our latest UAE coverage from Style Arabia that took place on the set of the beautiful Media Rotana Terrace. I truly loved the photoshoot as I’ve had the pleasure of working again with one of my favorite (and youngest models) Sophia. In the below photo, Sophia wears a chiffon silk dove grey dress with Italian lace and CRYSTALLIZED™ – by Swarovski Elements . When I have to be in a photo, I choose one of few characters. Mostly, I go for the crazy spontaneous woman! That, as well as I wanted Sophia to look like a robotic butterfly.

Arabia Style Coverage

Below are also few photos that Style Arabia, an ITP Publication, has taken during the photoshoot. They were too beautiful not to share with the world.

Courtesy of ITP Publications for Style Arabia

Courtesy of ITP Publication for Style Arabia

Courtesy of ITP Publication for Style Arabia

What a beautiful photo.. joy, innocence, beauty all together in one photograph.. By the way, these photos are untouched (they have not gone under any photoshop work).

Photographer: G-nie

Editor: Nadine El Chaer

Model: Sophia

Location: Media Rotana Terrace

Barbie Collection by Aiisha in Zahrat Al Khaleej

2 of the Barbie collection by Aiisha were dazzling the Zahrat Al Khaleej pages. I loved the mood created in the coverage, the innocence portrayed and the cuteness of the hair/ makeup/ the Louboutins and all.

From the Barbie Collection by Aiisha Ramadan

To give you a little insight on what I did with the Barbie collection, I chose to keep Barbie as I love it and as most of all love it too. Simple, cute, trendy and mostly pink! The fabrics were top quality Raw Silk, layers and layers of Italian Tulle to achieve the gradience I was looking for.

From the Barbie Collection by Aiisha Ramadan

However, to incorporate the cultural element, I hand-embroidered and CRYSTALLIZED™ – by Swarovski Elements Arabic calligraphy portraying words that speak to every kid. Simple words such as Youth, Beauty, Playing, Hope and so on, all in Arabic.

Remember what Queen Rania says.. “If you educate a girl, you educate a future”. This is one little way of contributing from my side and its just the beginning.

Thank you Zahrat Al Khaleej!

WIN with Aiisha Ramadan and Camay!!

What I haven’t told you until now is that Camay and I worked on a beautiful project together, very recently. I was asked to design 5 dresses reflecting the personality of Camay’s five new fragrances; Dejour, Crème Delice, Passion, Parfum and Pink. Each of these scents addresses a certain mood that each of us, women, go through sometimes during the same day!

Dejour

Dejour

Dejour is what reminds me of a fresh breath of air.. a practical morning scent. With that, came an off white satin silk jumper with a cowl neck on the back and a beaded bow on a skin color tulle.

Crème Delice

Crème Delice

Crème Delice is my very favorite! Its smells like vanilla and berries.. its about indulging yourself. For that, I created a lavender chiffon silk dress draped like a Roman goddess CRYSTALLIZED™ – by Swarovski Elements.

Passion

Passion

Passion is sensual and mysterious. I had to select a plum purple dress with a diamond resemblance on the neckline.

Parfum

Parfum

Parfum almost always reminds me of some Princess living in a palace with all of her antique and expensive surrounds. Its vintage! The dress, already won in another competition, was about a fully beaded and CRYSTALLIZED™ –  by Swarovski Elements white/ pink bolero with a gathered tulle skirt. It was a modern look for a vintage spirit.

Pink

Pink

Pink says it all. Young, trendy, fun loving gal! Out of that, came my favorite just above the knee dress made of light salmon/ baby pink dress with CRYSTALLIZED™ –  by Swarovski Elements Ruffles and a bow on the neckline. Just like the rest of the dresses, it was made with great care but is indeed the closest to my heart.

Hellwafashion is running a competition this month that gives you the chance to win this dress – it’s a UK 10.

All you have to do is to visit: http://www.hellwafashion.com/ send photos of yourself in either “your favorite fun piece” or “wearing something pink” to reflect the Pink’s spirit, and tell them why you love your outfit.

For Terms & Conditions, please visit: http://bit.ly/YKTGr

Keep an eye on my blog for another competition coming soon, that will give you the chance to win one of my lovely dresses.

Hint: De-construct the dress by wearing a waisted jacket and boots. You may also add to it a belt. Be creative!

De-constructed Pink

De-constructed Pink

“A Love Affair” Photoshoot at Galeries Lafayette

As part of our presence at Galeries Lafayette, we conducted a photoshoot on site.

It attracted many people who were mesmerized by the photo techniques used, or was it just the beautiful model?

Butterfly Dynamite

Like a Butterfly

Monroe Style

Monroe Remixed

Lite as Feather

Lite as Feather

Elegantly Wasted

Elegantly Wasted

Orange Crush

Orange Crush

Credits goes to:

“A Love Affair” – Collection

Aiisha Ramadan – Designer

Callaghan Walsh – Photographer

Yi Li – Model

Samira Olfat – Makeup Artist (Max Factor)