I by Aiisha Fashion Show in Paris
This week featured the top 4 makeup artists who made it through out FACES competition on MBC TV, Saba Al Kheir Ya Arab segment every Sunday. As a judge, its getting harder every week to eliminate especially because not only are all the makeup artists improving, but also because we are getting really used to them. This week’s challenge was GLITTER.
Looks like Risellene took my feedback from last week seriously and pushed herself where she delivered a creative output of a woman made of ice. In reality, Risellene coated the lips and eyebrowse with sugar and broke that look with a pink eyeshadow. I personally loved it!

Makeup by Risellene
As for Namareq, she did an impeccable job. I have to point out that the pictures don’t give the real work justice. Namareq challenged herself where she created a hand-made mask of glitter going gradually from blue to purple (again, that’s not shown in the photo). After all this work, she delivered a clean picture of perfection revolving around the carnaval theme. This by far was the most difficult look and she nailed it.

Makeup by Namareq
Lina has a stamp called: Let me do your makeup, let me make you gorgeous! Lina took what she does best and added a fantasy of glitter mix on the face that spoke royal beauty. I simply love her work!

Makeup by Lina
Anje on the other hand understood the theme, delivered a clean work and upgraded her level. Unfortunately, she was eliminated this week due to her limited creativity in this look. Anje has a classic approach that I personally admire. However, the stakes are too high right now and the artists shouldn’t play it safe. They should push themselves and get out of their element. Hard luck to Anje, I wish her all the best!

Makeup by Anje
Last week’s eliminated contestant was Hadjira, who I asked her to do the work and send me photos of the out come. Hadjira went for a beautiful romantic look but still kept it safe lacked perfection. Notice the similarity between Anje’s and Hadjira’s makeup.

Makeup by Hadjira
Next week’s challenge is all about GOLD! That, I can’t wait to see! See you next Sunday.
What do you think about when you hear the Dark Glamour makeup?For me, I think dark eyes, maybe an eyeliner and dark red lipstick. Heavily countoured and super sexy. For this week’s challenge, Glamour was the theme and the contestants were given Black as the main color to work with.
I had different expectations, but let’s go through the results.
The best for this week was Lina. Even the most talented of us, needs to be reminded that she will always have to learn more and do better. Otherwise, her future is dead. Despite last week’s controversy having Lina in the bottom three, she remains -in my opinion- as one of the best makeup artists I have ever dealt with, not just on this show. It was dark enough, perfectly blended and commercial as well as a show makeup.

Makeup by Lina
One of the best was also Namareq. I just wish she took it a bit further and perhaps added an eyeliner to add a sharp touch to it. Other than that, I loved that it was different from the rest of the looks and was commercial to me.

Makeup by Namareq
Ange is improving and showing us her true colors. I don’t mind the heavy eyeliner she had gone for, in fact its sexy. However, for such a heavily outline eyeshadow/eyeliner, the lines should have been more perfect because any mistake is obvious to see.

Makeup by Ange
The bottom looks were obviously Hadjira’s and Risellene’s. Neither one gave us a Dark Glamourous look or a glamorous look at all.
While Risellene is creative and technically very good, she doesn’t relate to the Arabic woman. As for the Hadjira, she is clearly improving by getting out of her element; however, she needs a lot of practice to not only make her work cleaner, but to also understand clearly what the challenges are really about. In other words, she needs to become a professional.

Makeup by Hadjira

Makeup by Risellene
You remember how my career in fashion started? It was all about dressing my Barbie dolls using my aunt’s fabric left overs from her stitching days. With that, came a nostalgic challenge for this week on MBC TV with Faces: Barbie Makeup.
(Below is my look during this episode)

Aiisha Ramadan talking about Ange’s makeup
One thing I have concluded from this week’s challenge is that creating a Barbie makeup is anything but easy. In fact, it takes few to get it right.
My favorite for this week’s challenge was Namareq. This girl is proving to have an eye for beauty, glamour and perfection. She not only got the theme to its core, but she also took a beautiful turn with accessorising her model making her look like one of the Barbie dolls I once had. Her work was impeccable.

Makeup by Namareq
My second favorite was Ange. At this stage, I have realized that Ange needs to step out of the box and push her boundaries to become a trendsetter not just a good makeup artist. I also have to admit that this was the beginning of her revolution. I just hope she keeps moving forward.

Makeup by Namareq
Risellene did a very different type of Barbie makeup. For some, it wasn’t at all a Barbie makeup. It was audacious, but not exactly where the theme was going. For others, she has broken the boundaries of a typical Barbie makeup, which was good. For me, it was good but didn’t stand out.

Makeup by Risellene
Lina surprised me this week. Although her model definitely looked like a doll, it definitely wasn’t a Barbie. It was perfect! It was everything I’d want to see in a “Fantasy Makeup”. However, for a Barbie’s makeup, it was too intense, heavy and overly contoured. I had mixed feelings about it as I truly loved it and she was by no means one of the worst looks. Having said that, among the 4 beautiful looks, she lost track of work from the original mission the most. Its also good for her to stay alert for future challenges as I want to see the best from her.

Makeup by Lina
Hadjira was one of the bottom 3 in this episode. Her makeup was beautiful and clean, but it carried absolutely no Barbie effort. It was something a woman could wear on her daily activities. If time permits, a makeup artist should invest in her research once a client hands her out the brief. Till this moment, I haven’t seen real creativity from Hadjira and she needs to work on herself a lot more.

Makeup by Hadjira
As for Raffle, who chose to withdraw from this competition for personal reasons, I have admired her bold creativity and theatrical approach. Raffle is a makeup artist with clear identity. For this challenge, Raffle gave a Barbie doll in her own way. However, technically, she should have done a better job knowing her level of work and her love for fantasy. Anyways, I only wish her best of luck in her future career.

Makeup by Raffle
Next week’s challenge is a favorite of mine: Glamour, or what I refer to as Retro. I can’t wait to see what each contestant will bring to the table.
The second week’s challenge on FACES makeup competition airing every Sunday morning live on MBC TV “Sabah Alkheir Ya Arab” program was a tough one: “Mysterious Arabic” with blue being the main color.

I went for a retro glamorous look for this episode
I’m into simpler makeup, well toned face, contoured bones and defined eyes.. a flattering makeup. Makeup artists can easily take a very wrong direction with Mysterious Arabic. Unfortunately, some of the contestants took that path.
Some, on the other hand, nailed it and exceeded my expectations giving incredibly beautiful results! I was truly impressed.
My top choices where: Namareq and Lina Hussein. Each had her own style but both had clean work, spot on with the concept yet on an international level. Both executed elegant results.

Makeup by Namareq

Makeup by Namareq

Makeup by Lina Hussein
Lina has a gift. She can transform any face into a beautiful one. In the first challenge, I wondered if the model’s natural beauty helped her out. It looks like I was wrong but I’ll only know for sure in the next challenge.

Makeup by Risellene
Risellene and Ange did beautiful work too but Risellene’s makeup didn’t exactly portray “Mysterious Arabic makeup”. It was more of a beautiful smokey makeup. Ange had beautiful results with the pop out turquoise and the beautifully toned face but I wish she could take more risk in the upcoming challenge.

Makeup by Ange
I had mixed feelings about Hadjira’s makeup as she understood this week’s challenge well but I felt the outcome was too much. The face was too glittery and the colors were intense.

Makeup by Hadjira
The weakest were Lina Zoghaib and Raffle. Lina’s work was very amateur and it wasn’t clean around the eyes. It was completely out of her element and that’s what I love about this competition. It pushes talents in directions they never thought they’d take and it brings the best and worst in them. Hard luck for Lina in this competition, with a little more practice, I have no doubt she will be great.

Makeup by Lina Zoghaib
Raffle on the other hand needs a canvas to draw on. Faces restrict her work as she has a very theatrical approach to her makeup. This is good creativity but not for your every day clients. I can’t wait to see how Raffle will evolve in the upcoming challenges.

Makeup by Raffle
Each week carries a tougher challenge than the week after. Stay tuned for next week’s post after the “Barbie’s Makeup” or watch me judge the contestants live every Sunday between 12 – 2pm Dubai local time on MBC1 TV.
The first week’s challenge on FACES makeup competition on MBC TV “Sabah Alkheir Ya Arab” program was about the “Dreamy bride”.
As one of the 3 judges, I’ll be sharing with you my views on looks by the makeup artists. For me, the below were the top looks by Lina Hussein and Risllene.

Lina gave me a glow in the model’s face by emphasizing on the eyes and contouring the face in such a magical way. It was my favorite look by far.

Risllene seems to be the one who understood the “Dreamy Bridal” message that we were trying to get out of this competition. She had beautiful and clean complexion, and overall her makeup was very dreamy.

Makeup by Risellene
The rest of the contestants, such as Ange, Lina Zoghaib and Hadjira, also gave a beautiful results. Unfortunately, each week, one makeup artist will be eliminated. This week’s challenge resulted in Rasha being eliminated. Hard luck for Rasha.

Makeup by Rasha
This challenge also shed the light on 2 looks that I thought could have been perfect. Namariq went oriental which I didn’t mind. It was the red lipstick that killed it for me not just because red isn’t dreamy at all, but because the model’s lips were too thin and dark red lips will make them look even thinner.

Makeup by Namariq
As for Raffle, everything was perfect until she drew the flowers on the model’s face. It was definitely dreamy and its good for each artist to have her own identity, but she has to ask herself if a real bride will actually want drawings on her face. Apart from that it was a really beautiful makeup.

Makeup by Raffle
Next week’s challenge is not an easy one, its the “Mysterious Arabic” with blue being the main ingredient of the color palette.
Good luck all!

The arrival of winter beckons ladies everywhere to dress up and step out in style and where better to start shopping than at ICONIC as it launches Aiisha Ramadan’s winter ‘Flirt by Aiisha Ramadan’ capsule collection. This is Aiisha’s 2nd collection for ICONIC and its offering the season’s latest trends, the collection exudes a metallic rock chic attitude that will send temperatures soaring! And with a striking shift from fuchsia pinks and mint greens to metallic blues, blacks, silver and gold, every outfit takes fashion to the next level.


Moving further into the season, roman cut dresses let you re-live the time when the great Julius Ceaser ruled, while metal spike studded maxis will let every woman embark on a journey to live her romantic version of rock metal. But don’t forget to make some space in your wardrobe for one of this season’s must- have’s — Lace, perfect for every occasion!



Available in stores from now onwards, the capsule collection features 8 exquisite pieces priced from AED 500 and above. So, be ICONIC this season and don’t forget to get flirty with Aiisha Ramadan!



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At the moment, ICONIC stores are available in many locations locations across the UAE and KSA but Aiisha’s collection is available in the below list. From spring 2013, there will be 23 stores across the GCC:
a. UAE :
b. KSA :
- Riyadh
-Damam
-Jeddah
c. Kuwait :
Megan Good was spotted in a couture goddess nude dress by AIISHA as she walked the red carpet of the 43rd annual NAACP Image Awards .

Meagan Good wears AIISHA
Megan Good is a young Actress that has been in many films and T.V. Shows. Megan Good is a young Actress that has been in many films and T.V. Shows. She began appearing on commercials at the age of four. Then she started guest-starring on series like The Parent ‘Hood (1995), Touched by an Angel (1994),Moesha (1996),The Steve Harvey Show (1996) and The Division (2001). She also starred in Raising Dad (2001) with Bob Saget.

Her latest movies have been “Jumping the Broom” and “Think like a Man” that just had it’s screening last week. Meagan is a leads the polls on Glamour.com’s Best Dressed list in AIISHA! Vote for her to keep her in the lead!
Actress Torrey DeVitto, who has starred across Anthony Hopkins in the Horror / Thriller “The Rite” and has been featured on the Hit Television series “The Vampire Diaries” attended the Elton John Aids Foundation Oscar Party on Sunday night wearing an AIISHA long white dress.


Jessi Cruickshank wears AIISHA
Actress Cooper Harris wore an AIISHA green silk couture dress at the Children Uniting Nations Oscar viewing party fundraiser

Copper Harris wears AIISHA
Legendary TV actress and Soap Star Kate Linder, from the Hit TV Show “The Young and the Restless” attended the “Night of 100 Stars” on the night of the OSCARS wearing an AIISHA guipure bolero d silk pants. Kate Linder recently had her star unveiled on the “Hollywood Walk of Fame” in Los Angeles.

Kate Linder wears AIISHA
Thank you Jessi, Torrey, Cooper and Kate! I love you all!

A little project that had been on my mind for over 2 years has been put together with all the passion in my heart and has just been released publicly for everyone to watch.
The idea behind this project was to go beyond the norm in introducing our collection, instead of releasing a lookbook for few to see, we decided to take our work viral and reach for everyone. That’s the idea behind this short romantic video.
Watch our first ever AIISHA Fashion Campaign of our Spring/ Summer 2012 collection “Le Pouvoir de la Poudre” featuring Tala Samman as the face of AIISHA for this season.
Special thanks to a group of amazing people, some mentioned in the credits, some remain anonymous. Thank you each and everyone of you for making this possible! I hope you like it!
The Team, the spinal cord:


Tala Samman: When I think about fashion, bloggers, Middle East, beautiful girls, Tala Samman is the first on the my list. However, what I couldn’t get over after working with her was how polite, elegant and refined she is. She’s truly a delight to work with. She knows what works for her and is a professional in every sense of the word. Above all, she fell in love with the collection and is a long-time supporter.

Harry Santa-Olalla: Is a famous and a handsome face in Dubai and he just happens to be real fun on set! He’s a breath of fresh air and I had the pleasure of working with him.

Rupert Chesman: My favorite filmmaker ever! My supporter.. my friend, the man who always makes me proud!

Kirsty Jones: Our editor and the person who keeps smiling! Amazing human being!

Hamza Attar: By far one of the best photographers I have ever worked with! He is a raw talent. All photos were taken by him.

Samira Olfat: You know, I love her, I swear by her! One of the very best I’ve ever worked with.

Khaled Kahel: He understand hair and he simply styles it at its best! He’s my personal hair stylist and he is one of my top 2 favorite hairstylists in the world!

Cottage Chic: If I could, I’d live in Cottage Chic! Its home, its vintage, its class, elegance, beauty, warmth, luxury.. its your ultimate dream home if you’re into vintage. The cooperative staff from Cottage Chic was beyond impressive! They made our shooting feel effortless! You can visit Cottage Chic on JBR, Dubai.

Maison Sucre: We had a 100 delicious colored cupcakes from Maison Sucre and it was intensely difficult to keep our hands off of them during the shooting. After the shooting, they were all gone!

Milk & Honey: I’m addicted to shopping from Milk & Honey! I love its products and above all its interior. Visit it on The Palm Island Jumeirah, Dubai.

Al Hai Motors and Chrome Automobiles: Did you see this Lincoln Continental 1955 we had in the video? It was a show stopper in every photo, during the shooting, with the models.. it was everything!

Oceans Advertising: Every detail had someone to take care of it! Oceans Advertising took care of the branded AIISHA boxes that were meticulously produced in a very short time frame.

Elena Gramatica & Annabelle Wilkins from MS&L PR Dubai: These 2 ladies had a passion for this project to fill a palace! They worked with me on every detail from the flowers to Tala to the beautiful coverage we got starting off by Harper’s Bazaar and Savoir Flair. They were my eyes and ears, they were my support and the key people who made this possible!

Rached Hachoui: The devil’s advocate as he calls himself! Precise yet a perfectionist! Our producer and eternal partner

Maha Barada, Victoria Lelandais, Tarik Batal, Imad Bassil, Yasmine Ambre: Thank you for your support, your inspiration, and unconditional love!
Parov Stelar – Powder: I sketched most of my collection while listening to this track. It was only common sense to use it and to fall in love over and over with beauty and life while listening to it. Thank you for making such great music!

Special Thanks to June Ambrose for letting us use her personal turban making the beach scene epic! It was passion, fashion, trend, attitude, love and everything..


It has been an amazing experience that I couldn’t have done without the support of many people.
STOCKISTS:
Dubai: FROST Boutique, Jumeirah Beach Road, Dubai – UAE
Paris: Espace Createurs Luxe Junlon, Galeries Royale, 9 rue Royale, Paris- France
Rest of the world: Contact us for custom-made www.aiisha.com