Mirror (A Prologue)

Aiisha-Evite

April 15th will mark the launch of my latest high-end Ready-to-Wear collection “I by Aiisha” under the title of “Mirror”. The launch will be in a form of a fashion show and a video campaign featuring celebrities from the Middle East, North Africa and Bollywood, who will attend the fashion show.

On that day, my guests and I will be surrounded by everything beautiful!

infiniti

Infiniti G37 Convertible

This is a very special line to my heart and I’ll tell you its story after the fashion show. For now, I want to thank my partners, Infiniti (Arabian Automobiles), Blackberry, Wella, Revlon, La Prairie, Dish catering and VOSS water for their support.

wella

Koleston Foam Hair Color

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AIISHA Bridal… finally in store!

I’m so thrilled to share with you my latest news, my favorite news yet!

I’ve collaborated with FROST boutique on launching AIISHA White for FROST Bridal. The collection is already in store and has been a success! It includes 9 designs and more will follow within the next couple of weeks.
FROST stocks a high end selection of bridal wear such as Carolina Herrera, Marchesa, Oscar de la Renta and now AIISHA and more! Apart from the bridal line, you can also find our AIISHA Couture at FROST. In addition to the present selection of Bridal and Couture evening wear, we customize from scratch!
It makes me want to celebrate my wedding all over again!
Special thanks for Hamza Al Attar, the gorgeous model Sophia and FROST boutique, for believing in me.

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Miss Universe 2011 wears another AIISHA

Miss Universe 2011, Leila Lopes, wore another AIISHA green dress during her visit to Gabon.

Check out her look when she wore AIISHA the first time: http://blog.aiisha.com/2011/12/miss-universe-leila-lopes-wears-aiisha/

Thank you Leila Lopes!

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Liz Fuller in AIISHA

Liz Fuller attends “The Dead” Los Angeles Screening at Universal CityWalk on October 4, 2011 in Universal City, California in Aiisha!

Liz Fuller in AIISHA

Liz Fuller in AIISHA

Elizabeth “Liz” Fuller (born December 30, 1975) is a British Television presenter , Welsh actress, TV host of ITV Wales The Pop Factory , model and media personality, known for once having owned the British branch of the Miss World franchise. Liz is the former owner of the Miss Great Britain pageant from Sept 2009 to Jan 2011, and a former Miss Great Britain 1996-97.

Liz Fuller in AIISHA with Bai Ling

Liz Fuller in AIISHA with Bai Ling

Thank you Liz for choosing AIISHA.

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AIISHA at the Kazakhstan Fashion Week

Aiisha Ramadan walks the KFW runway

I had the pleasure to be invited to the Kazakhstan Fashion Week and without any hesitation I accepted the invitation. For one, women from Kazakhstan are some of the most beautiful ones in the world who adore fashion and actually appreciate it. Secondly, after consideration, we accepted the invitation especially that Kazakhstan is becoming a fashion destination. Finally, I wanted to try a place that not many people have tried. I like to be a pioneer in discovering places hungry for creativity and art. My expectations were exceeded a million times. The professionalism and reception that my team and I were welcomed with were beyond any experience I have ever had. The passion that everybody showed to the Kazakhstan Fashion Week, from the organizers, to the models to our personal assistants was by all measures something I will cherish for life and learn from everyday.

I showcased my latest collection Le Pouvoir de la Poudre, the dearest collection to my heart by far for the first time in full officially at the Kazakhstan Fashion Week. This collection is essentially inspired by powder visions I saw on the beaches of the Côte d’Azur. Tones that I breathed in the air of Paris. In short, I put my heart in this collection and whether you like it or not, I’m sure you’ll appreciate the work I put in it. Did I mention that it snowed for the first time on the day of my fashion show? About a month earlier than anticipated..

We had a 3-day-exhibition where we met with buyers, a press conference and my show was the second day’s Finale.

For my show, I had a casting for nearly 200 professional models, of which I chose 24 gorgeous girls that represented a variety of looks. I presented about 35 looks leaving out some of the structured pieces, which I will post separately.

AIISHA at the Kazakhstan Fashion Week

AIISHA at the Kazakhstan Fashion Week

AIISHA at the Kazakhstan Fashion Week

AIISHA at the Kazakhstan Fashion Week

AIISHA at the Kazakhstan Fashion Week

The music my husband chose, left people talking about it. Here’s the full list:

No.
Song
Artist
01
Powder
Parov Stelar
 
02
Paris
Scratch Massive
 
03
Tonight
Miguel Migs
 
04
Fantasize The Love
Gare Du Nord
 
05
Woman
The James Taylor Quartet
 
06
Nightcall (Feat. Lovefoxxx)
Kavinsky
 
07
On S’En Fou
Loane
 
08
Chocolate Distance
Karuan
 
09
Familiar
Marko Bokun
 
10
Dita Dimone
Pop Levi
 
And for the Outro we chose an Intro, how convenient  
Intro – The xx

AIISHA at the Kazakhstan Fashion Week

AIISHA at the Kazakhstan Fashion Week

AIISHA at the Kazakhstan Fashion Week

AIISHA at the Kazakhstan Fashion Week

AIISHA at the Kazakhstan Fashion Week

AIISHA at the Kazakhstan Fashion Week

The part I mostly enjoyed was the choreography. I placed about 5 white lounge chairs on the beginning of the rectangular shaped 63 meters catwalk and had each model who didn’t have to change her outfit sit at or stand by the chair. By the end of the show, I had a perfect vision of princesses or mermaids, whatever you wanna call them, shaping the most perfect tableau. I swear that as I was doing my turn with Tunisian super model Faten and as I was approaching the girls seated as choreographed, I felt a thrill from the perfect vision I saw.

AIISHA Finale at the Kazakhstan Fashion Week

This was my tableau, these were my girls so proud of wearing my collection, looking so perfect in every way.

My show had about 700 people turn up, people who didn’t know me, but they came to see what a UAE based designer would bring to the table. I heard the clapping throughout the show and I saw the excitement on people’s faces as I walked the runway barefoot to greet them. In short, it was a success!

I want to thank the entire team of the Kazakhstan Fashion Week and the great city of Almaty for making this a memorable experience to us.

In Dubai, this collection is Exclusively stocked at FROST boutique in Palmstrip Center, Jumeirah Beach Road, Dubai – UAE.

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Nokia N9 (Gadgets I Like)

As a designer, I appreciate a good design, and as I mentioned before, I got a thing for a good product or industrial design, whether its a building, a car or in this case a mobile phone.

N9 Trio Colors
Magenta, Cyan and Key Black

For close to 2 months now I have been using Nokia’s N9 mobile phone, and the more I use it, the more I fall in love with it.

This blog post is definitely not another review of the N9, as I’m positive that professional reviewers and enthusiasts of the brand already covered all aspects of this device, myself I will only cover it from my own perspective and how it relates to me.

1st Impression

When I was first introduced to the N9 by a Nokia representative before the launch date, I thought she was showing me a dummy phone with a bright screen, I actually remember trying to ‘peel’ off the icons because they looked so vivid, I couldn’t believe it was real, then I was informed about the Nokia ClearBlack screen, which makes the color so bright as the black in the screen is actually black.

Free Your Sight

At the N9 launch event held few months back, I enjoyed Marko Ahtisaari (VP of Design at Nokia) analogy when he mentioned that the industrial design concept behind the N9 (and later Nokia Lumia 800) was to free your sight, yes you heard it right, by introducing the Swipe menus, you know the outcome and there’s no room for guessing, you can swipe and look at life not the phone.

The way you organically swipe, is a true experience, edge to edge swiping, keeping everything easy when you multitask, it is liberating.

The design on the N9 is streamlined in a way you feel like it belongs to your hand, and Nokia realized that fact and they already recycled the design or shared it for that fact with another flagship device, their first Windows Mobile, the Lumia 800.

Marko Ahtisaari
Marko Ahtisaari and Aiisha

In my line of work, I have to be connected, and I am updating my status as long as I’m awake, and I have two trusted devices for that, the N9 is one of them. Those who know me, they know that we have in our little household all the latest and greatest devices, and yet I chose the N9, some suggested negatively that the Operating System (MeeGo) is and will only be available on the N9, and that reaffirm that this is why I should keep using the N9, because of its uniqueness and exclusivity, the OS is so intuitive and easy to use, it is a muscle car engine on a beautiful an elegant chassis, plus it is the last Nokia phone from the N-Series.

Aiisha & Nokia

Myself and Nokia we go far back, we partnered few times with my fashion line, but that’s not the only reason why I stay loyal to the brand, I have trusted Nokia since I started using mobile phones, and this never failed me, and that’s why I decided to have my first Mobile App released on Nokia Store.

Even though many would argue, but I like my music on the N9, because I enjoy the freedom of adding music without syncing with my PC, freedom is vital in design.

I like my N9 because it keeps me in the know with its alerts, I like it because it takes beautiful photos, I like it for the free navigation software, I like it for Angry Birds, I like it for its NFC capabilities (pairing with Play 360° Speakers), I like it for many other reasons but most of all, because it goes well with my Furla Candy bag.

Furla Candy Bag & Nokia N9

Nokia and Furla integrated

Magnificent N9 ad featuring Fan Bingbing

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AIISHA takes over the Twilight Red Carpet Premiere

At this time of the year, I was about to post a more “New Year” related topic; however, I just got a chance to watch all 3 Twilight Sagas one after the other. Following this incident, I couldn’t help but share with you the latest news on the celebrities who wore AIISHA.

On the 14th of November, 3 gorgeous women walked the red carpet at ”The Twilight Saga: Breaking Dawn – Part 1″ premiere at Nokia Theater in L.A. wearing AIISHA couture pieces.

Jodelle Ferland known for her roles in the twilight saga “Eclipse”, and her upcoming roles in “The Tall Man” with Jessica Biel and Stephen Mchattie and “ParaNorman” with Anna Kendrick and Leslie Mann. Jodelle has been named the girl to watch in 2012.

Jodelle Ferland wears AIISHA

Actress Chelsea Rendon known for her roles in major motion pictures such as  “A Better Life” and “Nine Lives”

Chelsea Rendon wears AIISHA

Presenter for E! Canada , MTV and Etalk Jessi Cruickshank covered the event wearing a beautiful AIISHA black dress from the latest collection “The Power of Powder”. With this being the 3rd time that Jessi wears AIISHA, she’s one of the brand’s loyalist and we love her!

Jessi Cruickshank wears AIISHA

This is why I love fashion, to see my designs take part of people’s lives.

Thanks to all these beautiful women for choosing AIISHA!

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Miss Universe Leila Lopes wears AIISHA

When Miss Universe 2011, Leila Lopes, chose to wear AIISHA for her comp card photo shoot, I was over the moon!

Check out the photos of the Angolan beauty pageant titleholder who was crowned Miss Angola UK, Miss Angola 2010 and later Miss Universe 2011 wearing a custom-made AIISHA white gown. Enough said!

Leila Lopes in AIISHA

Leila Lopes in AIISHA

Leila Lopes in AIISHA

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AIISHA Couture Exclusively at FROST

I have the pleasure to officially announce the presence of our latest Couture collection Le Pouvoir de la Poudre (The Power of Powder), at one of my favorite boutiques in the UAE, FROST.

FROST essentially handles exclusive bridal brands such as Oscar de la Renta and Marchesa to name a few. The AIISHA collection will be offering Couture evening gowns off the rack in different colors and sizes as well as custom-made ones.

This collection was showcased in the first ever 3D Virtual Fashion Show and like I previously said, it is by far the dearest and most favorite to my heart. Its inspired by powder tones and powerful cuts that I have envisioned during my repetitive trips to Paris and the Côte d’Azur. We have also recently presented it for the first time officially at the Kazakhstan Fashion Week.

Below are some of the pieces available at FROST.

Check our my collection that is exclusively “Chilling” at FROST boutique, Palmstrip Center, Jumeirah Beach Road, Dubai – UAE.

Soon I’ll post about introducing our latest collection at the Kazakhstan Fashion Week with photos of more sizzling designs.

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Drew from The X Factor USA wears AIISHA

Drew Ryniewicz is America’s latest sweetheart. Hailing on The X Factor USA current edition with her angelic voice, Drew performed her latest song “Just a Dream” wearing an AIISHA ballerina dress from our latest collection “Le Pouvoir de la Poudre” on a bed of rose petals.

Drew wears AIISHA (Photo by Mark Davis/Fox/PictureGroup)

Listen to this unique 14-year-old young girl winning our hearts through her voice.

I personally cannot stop listening to all her performances on YouTube. She has exactly the type of voices that I can listen to day and night. Describing her as a start is an underestimation. She should change NOTHING about herself. Just keep breathing and singing!

 I was beyond thrilled and proud to have seen my own design on Drew!

Please note that aiisha.com is not associated with the youtube.com video link, and we only linked to an existing video for reference

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